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Trick-or-Treat
Halloween is this week, so I thought I’d commemorate the holiday with trick-or-treating. Well, marketing style. There are many different tricks in marketing – hacks that make your work easier and more efficient – so I thought I’d share some of my favorite treats. Posting an image to Instagram directly from your computer In Chrome,Continue reading “Trick-or-Treat”
When Good Enough is Good Enough
Many business owners are perfectionists. This makes a lot of sense. To be successful, you need to be dedicated to learning and honing your craft. You need to pay attention to detail – whether it is in product design or in tracking your budget. Many of these areas are imperative to ensure safe products andContinue reading “When Good Enough is Good Enough”
Numbers and Data Are Only Part of the Story
Every business leader knows the importance of setting goals and tracking key performance indicators (KPIs). The great leaders know that data is only as good as the insights you gather and the actions you and your team take after understanding that information. Below are some key lessons to consider when creating your plan for measuringContinue reading “Numbers and Data Are Only Part of the Story”
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Resources and Videos
10.1.20 Venture Cafe Philadelphia Making Your Marketing App Stack Work for You
